Why FSBO Preview Appointments are A Huge Mistake

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Preview appointments are a mistake...Because most agents do them wrong.

1. They're BS if you're pretending to have a buyer.
2. They're training the Seller NOT to hire you.
3. Value, not rapport, is what will make them hire you.

Should you do them? If it's the only way I can get them to talk to me...

#1) Tell them "I'm not looking for a specific buyer...I just like to know everything that's on the market...because you never know..."

#2) Use it to find motivation and get a real appointment: If I could help you get as much or more money in your pocket, would you be willing to talk about it?


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