One of the things I hated in real estate when I started was when they told us we needed to cold call. Just the thought of cold calling sounded painful to me and so today I want to talk about why you should never cold call, ever, ever, ever, ever again. Now, I don’t mean from my dad so just in case, before you shut me off here, before you shut this off … You may be going like, “Yes, no more cold calling,” or you may be going like, “No, I’m a cold call and you’re an idiot.”
There are three kinds of people, the ones that learn by reading, the few who learn by observation, and the rest of them have to pee on the electric fence for themselves.
The process of selling every listing is simple, but not necessarily easy.
The four steps to sell every listing are: Price it right. Make it easy to show. Make it show great. Put it on the MLS with great pictures.
So what is the obvious challenge? How do you get the seller to price it right? That is the greatest challenge for listing agents. The solution is leadership skill…
In this video I want to lay out four step, four strategies for how to deal with and how to relieve this tension, relieve the fighting, relieve the adversarial relationship between you and a client who is nasty, mean, and rude.
Just like any person opening a new business, you should be preparing to “open your doors” for business. Here are the most important, simple steps every new agent will want to take immediately as they prepare to sell real estate.
If you’re going to be successful in real estate today, I believe it requires a long-game approach, and it requires an approach that is client-centered, which means I’m here to help you when you’re ready.